Creating an advertising campaign for a small CA firm that offers management consultancy including start up incubation, new business plan, entry strategy, marketing and revenue models etc. Would like an insight, especially form entrepreneurs and start up businesspeople on how they would view such services from a CA firm. What could be the possible pluses and minuses according to you?

Well, this is just my opinion. You should only do the advertising campaign OR the financial models. Doing both kind of puts you in a position where you can be manipulated. See for example, the Enron fiasco and what was it? Anderson & Anderson accounting firm? Enron fell because they used the same people who did their books as management consultants as well. Very easy to manipulate people who are essentially getting double paychecks.

This CA firm sounds smaller, but I sense that they are leading you into a trap if you do the management consultant thing as well as the advertising campaign.

1 Comment für “What are the advantages of having a CA firm offer you management consultancy services as well?”

  1. capwest5a sagt:

    Well, this is just my opinion. You should only do the advertising campaign OR the financial models. Doing both kind of puts you in a position where you can be manipulated. See for example, the Enron fiasco and what was it? Anderson & Anderson accounting firm? Enron fell because they used the same people who did their books as management consultants as well. Very easy to manipulate people who are essentially getting double paychecks.

    This CA firm sounds smaller, but I sense that they are leading you into a trap if you do the management consultant thing as well as the advertising campaign.
    References :

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